Global Media Ecologies

Highlights dramatic changes in worldwide media production, detailing how collaborations - in the form of co-productions, format franchising and audience interactivity - define the new media economy, and affect a shift across the entire ...

Global Media Ecologies

In this study, Baltruschat calls attention to dramatic changes in worldwide media production. Her work provides new insights into industry re-organization, digital media, and audience interactivity as pivotal relationships are redrawn along the entire value chain of production, distribution, and consumption. Based on an international study, she details how cultural agents now negotiate a media landscape through collaborative ventures, co-productions and format franchising. These varied collaborations define the new global media economy and affect a shift across the entire field of cultural production. Through detailing the intricacies of globally networked production ecologies, Baltruschat elucidates the shifting power relations in media production, especially in regards to creative labor and trade of intellectual properties. In the new global economy, "content" has become the "new currency." As a result, relational dynamics between cultural agents emerge as key forces in shaping worldwide cultural production, now increasingly characterized by flexible production and consumption. The blurring of lines in international media developments require new parameters, which define creativity and intellectual property in relation to interactive audiences and collaboratively produced content. Baltruschat clearly maps and defines these new dynamics and provides solutions as to how creative labor constellations can advance and enrich the new media economy. This is especially pertinent as global film and TV production does not necessarily result in greater media diversity. On the contrary, interdependencies in policy regimes, prioritization of certain genres, and branded entertainment epitomize how current networked ecologies reflect broader trends in cultural and economic globalization.

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Global Media Ecologies
Language: en
Pages: 16
Authors: Doris Baltruschat
Categories: Performing Arts
Type: BOOK - Published: 2013-11-08 - Publisher: Routledge

In this study, Baltruschat calls attention to dramatic changes in worldwide media production. Her work provides new insights into industry re-organization, digital media, and audience interactivity as pivotal relationships are redrawn along the entire value chain of production, distribution, and consumption. Based on an international study, she details how cultural
Global Media Ecologies
Language: en
Pages: 277
Authors: Doris Baltruschat
Categories: Performing Arts
Type: BOOK - Published: 2010-07-02 - Publisher: Routledge

In this study, Baltruschat calls attention to dramatic changes in worldwide media production. Her work provides new insights into industry re-organization, digital media, and audience interactivity as pivotal relationships are redrawn along the entire value chain of production, distribution, and consumption. Based on an international study, she details how cultural
Al Jazeera and the Global Media Landscape
Language: en
Pages: 208
Authors: Tine Ustad Figenschou
Categories: Social Science
Type: BOOK - Published: 2013-10-15 - Publisher: Routledge

This book analyzes how and why Al Jazeera English (AJE) became the channel of choice to understand the massive protests across the Arab world 2011. Aiming to explain the ‘Al Jazeera moment,’ it tracks the channel’s bumpy road towards international recognition in a longitudinal, in-depth analysis of the channel’s editorial
Documentary Across Platforms
Language: en
Pages: 296
Authors: Patricia R. Zimmermann
Categories: Performing Arts
Type: BOOK - Published: 2019-10-01 - Publisher: Indiana University Press

In Documentary Across Platforms, noted scholar of film and experimental media Patricia R. Zimmermann offers a glimpse into the ever-evolving constellation of practices known as "documentary" and the way in which they investigate, engage with, and interrogate the world. Collected here for the first time are her celebrated essays and
Introduction to Mass Communication
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Pages: 350
Authors: Chinenye Nwabueze
Categories: Communication
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